Business Report of Coca-cola Coursework Example | Topics and Well Written Essays - 2500 words

Business Report of Coca-cola - Coursework Example On the other hand, the internal functions of environmental reporting include to establish or revise or review existing environmental policies, objectives, and programs of organizations and to motivate the management and employees in organizations so as to encourage environmental activities of them. There is a general consensus that excellent environment report should explicitly acknowledge and explain environmental impacts that arise as a result of organizations operations and products and should further demonstrate the commitment of organizations to reduce such environmental impacts by publicly disclosing its policies, targets and long-term objectives (ACCA, 2010). This paper explores environmental reporting in companies with Coca Cola as a case study. Environmental Reporting in Coca Cola Company Coca Cola Company is the largest beverage company in the world and it responsible for the production of more than 500 brands of beverages that refreshes its consumers. Coca-Cola Company pro duces sparkling beverages, ready-to-drink coffees, juices ant juice drinks. The most popular and major beverage brands that are produced by the Coca Cola company include Coca-Cola, diet coke, fanta, sprite, coca-cola zero, vitamin water, powerade, minute maid, simply, Georgia and del valle (Coca-Cola-Enterprises., 2012). Coca Cola Company currently operates in more than 200 countries and has established markets across the world. The increasing sensitivity and awareness towards social and environmental issues and the concerns of stakeholders has prompted companies to enhance their images by endeavoring to become better corporate citizens and Coca Cola has not been left out in this trend. It is evident that Coca Cola Company has a wide array of stakeholders who have influence and interests on the company due to its global presence inn terms of market share and operations. Since the stakeholders are diverse and posses different interests and influence, any engagement and interactions t hat Coca Cola Company has with the stakeholders has the potential of shaping its current market share and future investment. The role that such stakeholders play has prompted Coca Cola Company to adopt environmental sustainability reporting as part of its strategic management goals. Another key feature that has caused Coca Cola Company to adopt environmental reporting is the economic, social and environmental impacts that are associated with the operations of the firm (Cross & Miller, 2009). There exist direct and indirect environmental impacts that originate from the operation of Coca Cola Company business. Examples of direct environmental impacts that are associated with Coca Cola business include greenhouse house gas emissions that emanate from the manufacturing site and distribution chain, emissions from cool drinks equipment, consumption of water and waste disposal from manufacturing site (Coca-Cola Company, 2011). The type of environmental reporting Company adopts is based on the guidelines that are given by the United Nations Global Compact framework. Environmental Reporting Strategies and Systems

Graduate Book Review Assignment Example | Topics and Well Written Essays - 750 words

Graduate Book Review - Assignment Example The cover of the work documents the content of the book and what the author aims at portraying to the readers. With a boldly written title and clear subtitles on the themes inside, the reader can easily search for the information required. The main thesis of the work involves the defining what is required by an individual in terms of business innovation, identifying the problem that may hamper innovation, and then defining a solution. The work also indicates that new ideas can be created from existing ones. Creativity is, therefore, key as far as business innovation is concerned. In the first chapter, for example, Murray explains that the first step of business innovation must involve identifying the existing problem or an issue that is to be solved (31-60). It is in the course of business innovation that Murray indicates that there is need to get similar ideas from similar problems that have been existent before (61-62). This means that the business innovator must collect facts from what has been existent before, and then come up with a solution. The next step in business innovation involves connecting all the borrowed ideas and combining them to make a workable idea. In the next step, Murray explains that there is n eed for patience so that the collected ideas can be given time to come up with solutions (101-139). Patience is, therefore, a requirement in business innovation. The fourth step as Murray recommends is the incubation process that allows for the decisions made to come up with a solution (141-176). Next is coming up with an approach that will evaluate the pluses and the weaknesses of the solutions incubated so as to assess if the decisions made were fruitful or not (178-210). Lastly, enhancing is a major step in the course of business innovation (211-255). This step allows for strengthening the strong points of the business idea and eliminating the weak points. Evidently,